A New Luxury Concept in Upscale Urban Living Comes to Market at Premier Location in the Heart of the New City Center
San Francisco – December 7, 2015 – Alan Mark, President of The Mark Company, on behalf of San Francisco based Maximus Real Estate Partners, announced today the launch of The Harrison, the 298-unit luxury residential tower located in San Francisco’s Rincon Hill. The Mark Company has been selected for the sales and marketing of the apartments, to begin in early 2016.
The Harrison will be one of the most significant and distinct residential offerings in San Francisco. It features the world-class design concept of celebrated interior designer Ken Fulk, The Harrison’s Creative Director, who has designed the building’s entire concept including the residences, the common areas and amenities for the luxury tower.
Fulk is San Francisco’s most influential interior designer, responsible for The Battery, San Francisco’s exclusive private club in the Financial District that reflects Silicon Valley’s progressive thought, diversity and intelligence. For nearly two decades, Fulk has been a major player on the San Francisco design scene, renovating Nob Hill’s landmark Mark Hopkins Hotel, and creating interiors for clubs as well as homes and events for personalities such as Jean Paul Gaultier. The Harrison is Fulk’s first design of a for-sale property.
The Harrison represents the culmination of an offering that can never be duplicated. Rising 48 stories on the top of the city, the tower offers panoramic and unique vistas in all four directions, and due to the elevation of the hill, The Harrison has expansive vistas from even the lower floors. For homebuyers, they will be able to choose the residence that faces their preferred panoramic vista of San Francisco and its surrounding natural beauty.
The Harrison offers immediate occupancy with the certainty of selecting the ideal residence, rather than purchasing from a floor plan. Combined with the innovative and sought after design of Ken Fulk, The Harrison represents the very best of urban cultural life. The redesigned Sky Lounge will be perhaps the most remarkable spot in all of San Francisco, for residents of The Harrison. It is intended to be an exclusive gathering spot to share in and experience the city’s great assets and wonderful vistas, while enjoying the company of world-renowned chefs, remarkable wine, art and entertainment.
“In the new center of the city, the premier location in Rincon Hill as well as the property’s appeal to the sophisticated, urban buyer drawn by the walkable lifestyle, ensure that The Harrison will be a destination for residents throughout the region,” said Mark. “Maximus’ commitment to delivering a distinct market leading opportunity, exemplified by its receiving the prestigious American Institute of Architects Honor Award for Urban Design in 2013, combined with the brand distinction and highly-appointed design features of Ken Fulk, will prominently position The Harrison in the marketplace. We anticipate the unparalleled and elegant modern apartments will appeal to socially active, highly-educated professionals with a modern, global perspective.”
The low inventory in San Francisco, combined with the prospect for immediate move-in, historically low interest rates and the trend in property appreciation all contribute to the opportunity offered by The Harrison.
“The Harrison will be the achievement of a shared vision with the development team and The Mark Company to imagine the luxury lifestyle concept, and bring a thoughtful approach to design-inspired living for discerning home buyers, at a premier address that offers innovative style and elegance,” said Fulk.
“I am a storyteller, and my mission is to create a distinct, personal living experience with a heightened level of sophistication,” said Fulk. “The public spaces at The Harrison are designed to reflect a grand private residence, rather than a typical amenity area, and is deeply personal with one-of-a-kind furnishings, collected objects, and curated art. The rooms reflect old world San Francisco with its continental flair and elegance, while modern and fresh at the same time. These rich and sophisticated spaces are a reflection of our city’s position today amongst the great cities of the world.”
In a highly-desirable neighborhood positioned as the new center of the city, the property features ideal floor plans that highlight the panoramic and unique vistas. Amenities including a unique, rebranded Sky Lounge, state of the art fitness center, conference room, doorman with fully attended lobby, onsite concierge, pool, Jacuzzi, outdoor terraces and bicycle stalls will complement the residences. Ample on-site valet parking is another feature of The Harrison.
The Harrison is strategically located in Rincon Hill in close proximity to South Beach, South of Market and Embarcadero, as well as the future Transbay Terminal and Transbay Park. The Harrison offers convenient access to transportation. The Caltrain and BART station are within walking distance, and the property offers an easy commute via the Bay Bridge, Interstate 280 and 101. Nearby employers include Salesforce, JP Morgan Chase, Blackrock, Stubhub and CNET.
About The Mark Company
The Mark Company is one of the nation’s premier urban residential marketing and sales firms. Founded by Alan Mark in 1997, The Mark Company provides a full range of core consulting services including analytics, design, marketing and sales for urban high-rises and suburban attached properties throughout the Western United States. The firm is a trusted partner to global leaders in residential development and finance, providing buyer-driven sales and marketing strategies that produce industry-leading results. The Mark Company has represented more than 10,000 residences and generated over $5 billion in sales for some of the nation’s most notable and successful developments including The Infinity in San Francisco, Evo in Los Angeles and The Martin in Las Vegas. Current projects include 181 Fremont Residences in San Francisco and SL70 in Los Angeles. A subsidiary of Pacific Union International, one of the San Francisco Bay Area’s top-performing resale brokerages, The Mark Company benefits from an enriched leadership team, enhanced technology and added global reach through its affiliation with Christie’s International. For more information, please visit www.themarkcompany.com
Maximus Real Estate Partners is reinventing the concept of urban living. Founded in 2012, the real estate and development company is creating transformational value in areas that have been in want of livable modern housing while revitalizing existing under-cared-for properties. Recognized as the most rapidly growing multifamily investor in the San Francisco Bay Area, Maximus currently owns five multifamily renovation/development properties including the largest entitlement in California history, Parkmerced. This development received the prestigious American Institute of Architecture (AIA) award for Urban Design in 2013 for the project’s innovative long-term development design creating the largest carbon net neutral community. With 5,000 existing units and over 7,000 units in the development pipeline, Maximus has a deeply sophisticated and environmentally innovative approach that has positioned the company to revolutionize the urban community experience.
About Ken Fulk
Ken Fulk creates experiences large and small. For 20 years, the San Francisco–based designer has been known for his richly layered interiors and over-the-top parties. Fulk designs spaces and curates a lifestyle, not only designing clients’ homes—down to their custom stationery and signature scent—but also their wardrobes, weddings, dinner parties and favorite restaurants and hotels. His firm, Ken Fulk Inc, is a creative think tank encompassing interior design, architecture, branding, graphics, event design and concierge services. Fulk and his staff of 48 are based out of a four-story 1920s building affectionately called “The Magic Factory.”