Geno Yun Returns To ELS As Principal To Lead Retail and Mixed-Use Portfolio

Berkeley, CA — ELS Architecture and Urban Design has hired Geno Yun, AIA, LEED AP, as principal to lead the firm’s retail and mixed-use portfolio, announced Clarence D. Mamuyac, Jr., FAIA, LEED AP BD+C, president of ELS. Yun has more than 30 years of experience as an architect and has worked extensively on mixed-use and retail center design and planning, drawing on urban place-making principles to create public areas that encourage people to gather, socialize, and shop.

ELS, Berkeley, ELS Architecture, East Bay, Bay Area

The hiring is a homecoming for Yun, who first joined ELS as a project architect in 1991. After 19 years with the firm, he became a sole practitioner before joining Gensler as a design director and regional practice area leader for retail centers. He has considerable expertise in designing, expanding, renovating, and repositioning retail and mixed-use properties. His clients have included Westfield, Simon Property Group, General Growth Properties, and Madison Marquette. In addition, he has directed the design of recreational, educational, performing arts, athletics, and community facilities.

Recent projects include Market Street Place in San Francisco, the repositioning of Pacific Place in Seattle, and retail and mixed-use projects in Shanghai, Sydney, Kyoto, Sao Paolo, and Costa Rica. At ELS, he will lead the retail and mixed-use portfolio, including the recently awarded Fashion Outlets Los Angeles project for Macerich.

A registered architect, Yun is a member of the American Institute of Architects, East Bay, and the International Council of Shopping Centers. He received his bachelor’s degree in environmental design from the University of Colorado in 1982 and his master’s degree in architecture from U.C. Berkeley in 1986.

About ELS
ELS Architecture and Urban Design has a 48-year history of designing public places. The firm’s work includes mixed-use and urban design projects; education, sports, and recreation facilities; theaters and performing arts venues; and historic building renovations. ELS ranks among the 2016 ARCHITECT 50, a listing of the best architecture firms in the United States for design, sustainability and business, and is listed among the 2016 Architectural Record Top 300 Architecture Firms. For more information, please visit .

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