475 14th Street is Now 475 City Center

OAKLAND — January 9, 2012 – Cushman & Wakefield today unveiled the new name and branding for 475 14th Street in Oakland, California. The property, owned by RREEF Real Estate, will be named 475 City Center as a part of a branding initiative sponsored by Cushman & Wakefield. Charlie Allen and Anthony Shell of Cushman & Wakefield’s Oakland office, the building’s new leasing team, will oversee the new branding effort and the marketing of up to 50,000 square feet that will be coming available in 2012.  The project will offer two contiguous floors totaling 29,200 square feet.

“The name and logo reflect the character of this prestigious office tower,” said Allen, “Located in the heart of downtown Oakland, the class A office building offers big city amenities in a creative atmosphere.  With the new branding, we will create a recognizable landmark in the downtown community.”

475 City Center is a 12-story, class A office building incorporating 180,000 square feet of office space.  The prestigious office tower is located in the heart of downtown Oakland’s City Center, offering direct access to the 12th Street / City Center BART Station and dozens of retail amenities. 475 City Center is home to the Oakland Chamber of Commerce and the Pacific Maritime Association. For more information about the property, please contact Charlie Allen at 510.763. 4900 or Charlie.allen@cushwake.com

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Cushman & Wakefield is the world’s largest privately-held commercial real estate services firm. Founded in 1917, it has 235 offices in 60 countries and more than 13,000 employees.  The firm represents a diverse customer base ranging from small businesses to Fortune 500 companies.  It offers a complete range of services within five primary disciplines: Transaction Services, including tenant and landlord representation in office, industrial and retail real estate; Capital Markets, including property sales, investment management, investment banking, debt and equity financing; Corporate Occupier & Investor Services, including integrated real estate strategies for large corporations and property owners, Consulting Services, including business and real estate consulting; and Valuation & Advisory, including appraisals, highest and best use analysis, dispute resolution and litigation support, along with specialized expertise in various industry sectors.  A recognized leader in global real estate research, the firm publishes a broad array of proprietary reports available on its online Knowledge Center at www.cushmanwakefield.com.

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